
HeyGen
AI videos starring you, made in minutes
HeyGen is an AI video generator whose videos are presented by AI avatars, including a custom one built from your own face and voice. A Free plan allows 3 watermarked videos per month, and paid plans start at $29 per month as listed on its pricing page. It is aimed at people who create videos, lip-sync, clone their voice, use text to speech or add subtitles.

What HeyGen does
The quickest route in HeyGen is Video Agent: type a prompt and it returns a finished video you can still edit. For more control, AI Studio works like a text editor, where the script sets tone, delivery, gestures and emotion for avatars running on the Avatar V and Avatar IV models. Videos can also start from images, audio files, or PowerPoint and PDF decks.
A custom video avatar uses your own likeness and voice, and HeyGen requires on-camera identity verification from the person depicted before one is made. HeyGen Voice handles voice cloning and text to speech. Video Translation carries a video into 175+ languages and dialects with voice cloning and lip-sync, which suits re-releasing your own content for new audiences.
Auto captions, B-roll and a Brand Kit cover finishing work, while teams can comment, tag and edit together. Developers can call APIs for Video Agent, video generation, translation and lip-sync. Paid plans run on a monthly credit allocation: Creator lists 600 credits and Pro lists 1,000.
Features
- AI avatar videos with Avatar V and Avatar IV models
- Custom video avatar from your own likeness and voice
- Video Agent: prompt-to-video generation
- Text-based AI Studio editor with gesture and voice control
- Video translation with voice cloning and lip-sync in 175+ languages and dialects
- Text, image, audio and PPT/PDF to video
- Voice cloning and text-to-speech (HeyGen Voice)
- Auto captions, B-roll and Brand Kit
- Team collaboration with comments, tagging and multi-user editing
- Developer APIs for video generation, translation and lip-sync
HeyGen pricing
| Plan | Price | What's included (as stated) |
|---|---|---|
| Free | Free |
|
| Creator | $29/mobilling term not confirmed |
|
| Pro | $49/mobilling term not confirmed |
|
| Business | $149/mobilling term not confirmed |
|
Copied from HeyGen's pricing page on Nov 6, 2026. Prices change, so confirm before you buy.
Strengths and limits
Each point comes from the features and plan details above. No point is an opinion.
Strengths
- Video Agent turns a typed prompt into a finished video that remains editable.
- Video Translation covers 175+ languages and dialects with voice cloning and lip-sync.
- Custom avatars require on-camera identity verification from the person depicted.
- Even the Free plan includes One Custom Video Avatar plus over 500 ready-made presenters.
Limits
- Free plan videos carry a watermark, are limited to 3 per month and run up to 1 minute each.
- Creator lists export in 1080p; 4K video export is listed on the Pro plan.
- The Business plan is $149 per month plus $20/seat/month.
What people use HeyGen for
- AI tools to create videosVideo Agent builds a finished, editable avatar video from a typed prompt, or from text, images, audio and decks.
- AI tools to lip sync videosVideo Translation applies lip-sync to translated videos, and developers can call a dedicated Lipsync API.
- AI tools to clone a voice (with consent)HeyGen Voice clones your own voice, with on-camera identity verification required for custom avatars.
- AI tools for text to speechHeyGen Voice provides text to speech; Creator lists up to 10 hours of it.
- AI tools to add subtitles to videosAuto captions are part of the editor's finishing tools alongside B-roll and Brand Kit.
HeyGen FAQ
Can I use HeyGen for free?
Yes. The Free plan allows 3 videos per month, each up to 1 minute and with a watermark, and includes One Custom Video Avatar and 30+ languages.
How much does HeyGen cost?
Creator is listed at $29 per month on its pricing page ($24/month if paid annually), Pro at $49 per month, and Business at $149 per month plus $20/seat/month.
Does HeyGen have an API?
Yes. HeyGen offers developer APIs including Video Agent, Video Generation, Translation and Lipsync.
Where this listing comes from
Facts were read from these pages on Nov 6, 2026. The description was written from those facts. See the methodology.
Something out of date? Report a correction. Corrections are free.
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